World-Class Premium Bedding: Begin your days with a smile and let them end on happy notes with comfort-oriented bedding crafted consciously.

Excellent in Bedroom, Easy on Pocket: We blended luxury with affordability for you to enjoy both- Great Savings & Plush Sleep! Say hello to uncompromised comfort at a tag that lets you smile to sleep.

Loyalty is Royalty: We bring to you the most Genuine Thread Counts and use 100% Pure Natural Cotton. This is our promise of all things REAL.

Tried, Tested, and Trusted: Our bedding is tested for harmful substances, 100 OEKO TEX certified, hypoallergenic, skin-friendly, and loved by over 1 million customers.

Ethical Foundation: We take pride in incorporating ethical processes towards farmers, workers, & the environment. Our aim is to minimize waste and maximize well-being.

Ultra-Reliable Customer Services: We're here for you if your bedding needs an upgrade. Just write to us or reach out here and we'll be more than happy to serve you better.

Deep Pocket Fitted Sheet That Won't Leave Your Mattress: Our king fitted sheet gives you a superpower-to make the bed just once. Designed with extra deep pockets of 16 inches, our king fitted sheets easily slips under any mattress at home. The elastic on all sides secures the sheet to the mattress, so it doesn't pop off or slide up. Head/foot tags or labels indicate how to make the bed easily. This includes 1 king fitted sheet only: 78" w x 80" l.

6X more durable than other 600 thread count sheets: The longer the cotton fibers, the softer the sheets. We use extra long staple cotton fibers with a sateen weave to make the softest and most durable sheets. We add one more step: mercerization. This makes our fitted king sheet silkier to touch, resistant to pilling and fading, and with improved dye quality.

OEKO-TEX certified & trusted by 1m+ customers: We source pure cotton that is naturally grown without harmful substances and synthetics. Cotton is eco-friendly, keeps you cool and breathable, and is better for the environment-unlike microfiber and other linens. Plus, our STANDARD 100 by OEKO-TEX certification is a guarantee that our fitted sheet king size are free from harmful substances, making them great for kids and adults with sensitive skin.

Regular machine wash + care: Made from the high quality organic dyes, our king fitted cotton sheet doesn't fade on the wash. They are resistant to pilling and shrinking. The best part? These thick Egyptian cotton quality sheets open up in a few washes and become softer. We recommend washing our king bed fitted sheet bedsheet once every week on a gentle cycle and tumble dry on low mode.

Make occasions special: Make your Christmas, Valentine's Day, Halloween, Mother's Day, Father's Day, weddings, and autumn holidays special with the gift of the soft and cooling sheets. Pair this with a comforter, duvet cover, bottom/top sheet, pillowcases, mattress topper, and other bedroom collection for the best sleep.

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